Dioné (dee-oh-neh) Rodriguez is a Mexican born graphic designer that is based out of the greater Salt Lake Valley in Utah. Dioné graduated from the Graphic Design BFA Program at Utah Valley University during the Spring of 2022. She has a passion for experimentation through imagery and typography as well as being able to convey messages visually. You can find her rewatching her favorite TV shows and hanging with her dogs or in the outdoors during the changing seasons that Utah has to offer.
2024
︎︎︎Client Work
︎︎︎Digital Publication
︎︎︎Figma
︎︎︎Client Work
︎︎︎Digital Publication
︎︎︎Figma
Zuora – 2024 Global Impact Report
When Zuora approached the Stoke design team to design their 2024 Fiscal Year Environmental, Social, Governance Impact Report, they requested a more digitally friendly approach to previous years.
The early stages of designing this report were focused on collaboration with other designers as we brainstormed and workshopped to find the best graphical and layout solution to transform this project. Once laid out, I worked closely with one of Stoke’s Creative Directors to ensure all client feedback was implemented as I took the lead on the rounds of reviews and revisions to follow, always paying attention to the client’s requests while maintaining design harmony and pacing.
The result was a 38 page report that tells a story from beginning to end of Zuora’s positive impact and what they have set for the future as a company.
For the full report visit Zuora’s page here
2024
︎︎︎Client Work
︎︎︎Infographic
︎︎︎Figma, Photoshop
︎︎︎Client Work
︎︎︎Infographic
︎︎︎Figma, Photoshop
Splunk – FSI Industry Infographic
Splunk, a global digital security company, approached Stoke to create a series of infographics to promote and educate potential clients. For this specific infographic the focus was on recent rises in cyber attacks on financial institutions and the solutions that Splunk uses to prevent those attacks.
This series of infographics came about shortly after Splunk inplemented their brand refresh and we were tasked to create a universal yet highly modular template for future use.
By following the recent changes in Splunk’s brand guide, I created visual elements such as charts and callout cards to emphasize key points and relevant data. A key point that Splunk wanted to re-inforce was the human element that could tell a story through the use of imagery which I curated from a provided gallery as well as other online resources.
By carrying this design approach and modular layout to additional infographics, we ensured a cohesive path forward.
2024
︎︎︎Client Work
︎︎︎Program branding + launch
︎︎︎Illustrator, Canva
︎︎︎Client Work
︎︎︎Program branding + launch
︎︎︎Illustrator, Canva
SheJumps – Alpine School
The Alpine School is SheJumps’ educational series focused on backcountry skiing and splitboarding. For the first time, SheJumps will offer the Alpine Development School in person, prompting a need for cohesive visuals for the launch.
Deliverables included an Instagram carousel, stories, Eventbrite banners, and email banners, all aimed at showcasing the beauty, community, and learning aspects of the course. By curating imagery from past Alpine School programs, I created a carousel that provided a sneak peek into the programs’ experience while highlighting key course details for potential attendees throughout the slides.
Updating the Alpine School logo was crucial to reflect the organization's growth. I designed a simplified logo that promotes coherence, increases flexibility in it’s use, and promotes individuality for each program by incorporating subtle variations in color and typography for "Development" and "Finishing."
2023
︎︎︎Client Work
︎︎︎Promotional Content
︎︎︎Adobe XD, Photoshop
︎︎︎Client Work
︎︎︎Promotional Content
︎︎︎Adobe XD, Photoshop
Adobe Experience Cloud
During my time as part of the Adobe team at Stoke, I was tasked with creating designs for multiple platforms under the Experience Cloud umbrella. These included, but were not limited to deliverables such as Webinar and SEO content.
My main role for these deliverables was to create relevant imagery to the supplied topic, and ensured a cohesive layout. Throughout the course of these projects, I ensured that the designs stayed true and relevant to the frequent changes to the provided guidelines.
